A bunch of red grapes, two baguette breads, a corkscrew and cheese knife on a wooden serving board, with a wine glass filled with water.

MUSE WINE MANAGEMENT

A comprehensive marketing & public relations agency for the wine industry

Our Services

Promoting the message in the bottle.

Muse Wine Management is a boutique wine marketing and public relations firm based in Santa Barbara County. We represent a select portfolio of wine brands throughout California, offering comprehensive marketing solutions and strategic public relations support. Our mission is to help each client define their voice, share their story, and cultivate meaningful brand awareness and lasting customer loyalty.

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Vineyard on a hillside near a body of water, with a cloudy sky above.

What We Offer

    • Media Relations

    • Message Development & Brand Positioning

    • Story Pitching

    • Press Releases

    • Media Training

    • Media Visits & Press Trips

    • Press Material Development

    • Copywriting

    • Website Concept & Content

    • Email Campaigns

    • Social Media Strategy

    • Graphic Design

    • Marketing Collateral Development

    • Product Launches

    • Event Planning, Promotion & Management

Our Clients

Donnachadh Family Vineyards
Fess Parker Family Portfolio
Riverbench Winery
Kimsey Vineyard
Sangiacomo Wines
Rusack Winery
Miller Family Wines
Reciprocity Wines
Optik Wines
Macphail
Bien Nacido Estate
The Set Wines

Let us shape the strategy & share your story so you can focus on what’s inside the bottle.

Abstract graphic with black, burgundy, and gray wavy shapes.

Follow our journey.

We’re thrilled to see two of our amazing clients, @BienNacidoEstate and @Sangiacomowines, recognized in Food & Wine’s latest article on California’s most important vineyards! Both are named among the top 16 vineyards enthusiasts
We’re excited to share that Tabalipa Wine Co. has been featured in the new issue of Santa Barbara Life & Style Magazine! Founded in 2023 by Paula Tabalipa, Tabalipa Wine Co. is dedicated to producing small-batch, sustainably farmed Ros&eacu
We’re honored to work with James MacPhail in announcing that he has bought back his namesake brand, MacPhail Family Wines. In a world where more and more wineries are being absorbed by large corporations, this is an inspiring ‘back to you
We love seeing our client, @Bien_Nacido_Estate, getting so much love this year in honor of its 50th anniversary, including in the newest issue of Hemispheres Magazine. Recognized as “one of California’s greatest vineyards,” Justin G
Looking for a gift that gives back in meaningful ways? Then check out the limited edition red blend from Fess Parker – just released today in support of HelpCureHD, a leading nonprofit organization that contributes financial, emotional and ment
We love seeing not one but THREE of our clients gracing the cover of Edible Santa Barbara! In her cover story, writer Wendy Thies Sell spotlights the golden anniversaries of Bien Nacido, Riverbench and Zaca Mesa – three iconic, family-owned vin
Thank you Lettie Teague and The Wall Street Journal for spotlighting Bien Nacido’s Miller family as a successful intergenerational family business. In her latest article, Lettie talks with three “prominent California wine families,&rdquo
Wow, we are thrilled to have two of our clients featured in the newest issue of Wine Spectator, including Bien Nacido Vineyard on the cover! Our clients Sangiacomo of Sonoma County and Bien Nacido of Santa Barbara County are featured as two of Califo